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The
Power of Persuasion: Social psychologist Robert Cialdini has
discovered the six basic principles that move people to say “yes.” (PDF
file)
Embryos,
cloning and stem cells, oh my! Life sciences Professor Jane
Maienschein brings perspective to the brave new world of biomedical
science. (PDF
file)
Tales
of Corporate Greed
Thanks
to U.S. District Court Judge Richard M. Bilby, thousands of records
documenting the rise and fall of the American Continental Corp. are
now safe in the Arizona Collection of ASU Libraries. The records are
available for access by the public. Read
more in Research Magazine
Media Fear
Mongers
You feel overwhelmed. Information flows at you from
every direction; at work, in the car, at home. It never stops.
You’re continuously
bombarded by the problem of the week, the day, even the moment. In
a way, you’ve been framed. Read more in Research Magazine
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